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  • Writer's pictureTravis Parry

Ep 109: Growing Your Business with Purpose and Passion with Alan Moore

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Today we are joined by Alan Moore, MS, CFP®, co-founder of the XY Planning Network and the CEO of AdvicePay. He is passionate about helping financial planners start and grow their firms to serve Gen X and Gen Y clients, who are largely ignored by traditional firms.


Alan graduated with his undergrad and master's in family financial planning from the University of Georgia and decided to start his own firm at the young age of 25. He met Michael Kitces, CFP®, and decided to start a side project in 2014, XY Planning Network, to help aspiring advisors start their own firms. To their surprise, the business took off and it now represents over 1,700 advisory firms.


In this episode, Alan talks about finding balance throughout his career, being intentional with your time, and the power of surrounding yourself with like-minded entrepreneurs. He stresses the importance of building a business that works for your life and being in tune with what you enjoy doing. Join us as we dive deeper into these topics and learn more about Alan’s inspiring story.


Join us today as we discuss these things:


  • 1:43 – Alan shares his story and how he got into the financial industry.

  • 5:00 – Alan shares what balance means in his life: “being intentional with where I spend my time and energy.”

  • 8:19 – The importance of building the right business for you and the life stage you’re in.

  • 16:32 – Are you growing your business because you want to? Or are you growing your business because you feel pressured to?

  • 22:45 – Alan shares some planning systems that help him keep focused and on task.

  • 32:20 – Surrounding yourself with like-minded people that will support you and the journey you want to be on.



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Learn more about our guest: https://www.xyplanningnetwork.com/




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